Cookie notice

This Cookie Notice explains how Early Morning Media Limited (“Early Morning Media”, “we”, “us” or “our”) uses cookies and similar technologies when you visit earlymorningmedia.co.uk.

It should be read alongside our Privacy Notice, which explains more generally how we collect and use personal information.

What are cookies?

Cookies are small text files that websites place on your computer, smartphone or other device when you visit them.

They can be used for a variety of purposes, including:

• enabling a website to function correctly;
• remembering your preferences;
• helping to keep websites secure;
• understanding how visitors use a website; and
• measuring or improving website performance.

Similar technologies may perform the same or comparable functions, including local storage, tracking pixels and other technologies that store information on, or access information from, your device.

For simplicity, we refer to these technologies collectively as “cookies” in this notice.

How we use cookies

We may use cookies to:

• operate and secure our website;
• remember choices or preferences you make;
• understand how visitors use our website;
• measure website performance;
• identify technical problems;
• improve the design and usability of the website; and
• support other functionality provided through the website.

The exact cookies used may change from time to time as we update our website or the services we use.

Strictly necessary cookies

Some cookies are required for our website to function properly.

These may be used for purposes such as:

• maintaining website security;
• preventing fraud or malicious activity;
• managing network traffic;
• remembering privacy or cookie preferences; and
• providing functionality that you have specifically requested.

These cookies cannot normally be switched off through our cookie controls because the website could not operate correctly without them.

Where the law permits, we may use strictly necessary cookies without asking for your consent.

Analytics and performance cookies

We may use analytics or performance technologies to understand how visitors use our website.

These may help us understand information such as:

• which pages are visited;
• how visitors move around the website;
• how long visitors spend on particular pages;
• which devices or browsers are being used;
• whether visitors encounter errors; and
• how people arrive at our website.

We use this information to understand website performance and improve our services.

Where consent is required for analytics technologies, they will not be activated unless you have chosen to allow them.

Functional cookies

Functional cookies may allow our website to remember choices you make and provide enhanced functionality.

For example, they may remember settings or preferences so that you do not need to select them again on each visit.

Where required by law, we will ask for your permission before setting non-essential functional cookies.

Marketing cookies

We may use marketing or advertising technologies if we introduce services that require them.

These technologies can be used to measure campaigns, understand interactions with marketing communications or show more relevant advertising.

We will not activate marketing cookies that require consent unless you have chosen to allow them.

At present, the types of cookies actually used on our website are determined by the technologies and services installed on the site.

Third-party cookies

Some parts of our website may use services provided by third parties.

Where these services place cookies or access information on your device, the third party may also process information according to its own privacy or cookie policies.

Examples could include:

• website analytics providers;
• embedded video or media services;
• website hosting or security providers;
• customer enquiry or form services; and
• social media services.

Where required, we will provide information about relevant third parties through our cookie controls or cookie list.

Your choices

When you first visit our website, you may be shown a cookie banner or other privacy control.

Where non-essential cookies are used, you can choose whether to allow them.

You should be able to:

• accept permitted non-essential cookies;
• reject non-essential cookies; and
• change your preferences later.

Rejecting non-essential cookies should not prevent you from accessing the core content and services available through our website, although some optional features may not work as intended.

Changing your cookie preferences

You can change your preferences at any time using the cookie settings or privacy controls provided on our website.

You can also manage cookies through your web browser.

Most browsers allow you to:

• view cookies stored on your device;
• delete cookies;
• block some or all cookies;
• prevent third-party cookies;
• clear cookies automatically when you close your browser; or
• receive a warning before cookies are stored.

The method for changing these settings varies between browsers.

Please be aware that blocking all cookies may affect the operation of some websites and may prevent certain features from working properly.

How long cookies remain on your device

Some cookies exist only while your browser is open and are deleted when you close it. These are generally known as session cookies.

Other cookies may remain on your device for a set period or until you delete them. These are sometimes known as persistent cookies.

The length of time a cookie remains on your device depends on its purpose and the service responsible for setting it.

Where appropriate, information about specific cookie durations will be provided through our cookie management tool or cookie list.

Cookies currently used on this website

The cookies used by our website may change as the website develops.

Where available, our cookie consent or management system provides up-to-date information about the cookies and technologies currently detected on the website, including their purpose and category.

We periodically review the cookies used by the website to ensure that our information remains accurate.

Data protection

Some cookies and similar technologies may involve the processing of personal information.

Where they do, that information will be handled in accordance with our Privacy Notice and applicable UK data-protection law.

Our Privacy Notice explains:

• what personal information we collect;
• why we use it;
• the lawful bases on which we rely;
• who we share information with;
• how long we keep it; and
• your data-protection rights.

Changes to this Cookie Notice

We may update this Cookie Notice from time to time to reflect:

• changes to the cookies or technologies used on our website;
• changes to our services;
• changes in legal or regulatory requirements; or
• improvements to the way we explain our use of cookies.

The latest version will always be published on this page.

Contact us

If you have questions about our use of cookies or other privacy matters, please contact:

For more information about how we use personal information, please see our Privacy Notice.